Click here to pre-register for the new BTR Mystery Shopping Report

Click here to pre-register for the new BTR Mystery Shopping Report

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Mystery Shopping for Living Assets

hereSAY’s mystery shopping service provide data on the quality of your lead-to-lease journey through the eyes of your prospective residents. Understand how potential residents experience every touchpoint , from initial enquiry to viewing the scheme and the follow-up. The service is available for Build to Rent, PBSA and Later Living schemes and more, anywhere in the world. 

The hereSAY service uncovers hidden blind spots in your leasing journey, providing clear, actionable data to support the training and recognition of your leasing teams. Our unique industry benchmark also enables you to assess the quality of your leasing journey compared to the wider sector.

Two-page spread with a magazine cover and an open page displaying content. The cover reads "From Lead to Lease", featuring a modern interior photo with a white chair and neutral decor. The open page includes circular infographic elements with statistics and text detailing a benchmark report by heresay on mystery shopping visits.
Laptop displaying mock hereSAY data analytics dashboard with charts and graphs next to a glass of water.

“My experience viewing this development was poor. I did not feel welcome, I felt rushed on my viewing and was not engaged with throughout the visit.”

- Mystery Shopper

We evaluate both measurable and intangible aspects of the viewing experience – from staff friendliness to scheme presentation – empowering operators, investors, agents, and developers to make informed decisions, optimise staff training, and implement targeted improvements. 

Expect thorough, real-time insights that guide your strategy and maximise conversions. 

“I left the development wanting to sign a tenancy agreement and a lot of this was due to the staff members excellent tour and how well he explained all the areas to spark interest.”

- Mystery Shopper

mystery shops completed to date

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schemes mystery shopped across the UK, Ireland and Australia

The Benefits

Why hereSAY?

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Step by Step

  • The number one with a period, styled in a dark, bold font.

    Book a Call

    Speak with our team

    Schedule an enquiry call to discuss your specific needs and goals for evaluating your lead-to-lease journey.

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    Craft Strategy

    Tailored for your schemes

    Work with us to select a programme that fits your schemes. Select the enquiry channel, custom questions and ‘add-ons’ based on your evaluation goals. 

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    Expert Visits

    Mystery shoppers in action

    Our experienced mystery shoppers will visit your locations to assess every touchpoint, from enquiry to follow-up.

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    Review Feedback

    Detailed insights and data

    Receive comprehensive reports with actionable insights and data, helping you make informed decisions and optimise your leasing process.

hereSAY Seen In

  • The Times newspaper logo with a royal crest, including a lion and unicorn.
  • Logo with the text 'btr news' in black font on a white background.
  • Urban Living News logo in gray and white
  • CoStar logo with a star-like geometric icon
  • Logo of Showhouse Magazine with tagline 'Where the housebuilding community meets'
  • News on the Block logo with tagline "Help and Advice for Flat Owners."
  • "London Loves Property" text logo in black and gray on a white background.
  • Logo for LandlordZONE featuring a stylized roof over the text "Rental Property Knowledge."
Text reads: '40% of shoppers receive no follow-up after their viewing' on a light background.
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Testimonial quote about hereSAY platform ensuring high service standards for prospects and residents.
Testimonial from Eva Kiivit, Regional Operations Manager at Greystar, praising hereSAY mystery shops for providing a customer perspective and accommodating requests.

Our hereSAY experts

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Esme
Webb

DIRECTOR - HERESAY AND RESEARCH

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Nicolas Philippe-
Desneufbourgs

HERESAY - ACCOUNT MANAGER

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